Business

Essentials Every Small Business Needs to Compete

In the fast moving business landscape, small businesses face fierce competition. To thrive in such an environment, it’s crucial to equip your business with the right tools and strategies. Whether you’re just starting out or looking to scale up, here are some essentials that every small business needs to compete effectively.

1. Online Presence

Having a strong online presence is non-negotiable in the digital age. A well-designed website that’s also easy to navigate, mobile-friendly, and optimised for search engines is essential. If you don’t know where to start when it...

Liv Butler

Liv Butler

Posted:

Why it is important to have an SEO strategy for your business

Authored by Liv Butler
Posted: Thu, 05/02/2024 - 8:38am

Paid ads are one way to get your website in front of people. However, it is expensive and lacks the benefits of organic traffic. Search engine optimization is the best way to match your content to user intent, attracting more qualified organic traffic. Here's were investing in an SEO strategy comes into play.

What is an SEO strategy?

SEO is a broad term that covers all the tactics websites use to improve their ranking in search results . A SEO strategy is a roadmap that guides your content creation, optimization, and promotion efforts to increase your brand's visibility and...

Positive impact marketing agency becomes Certified B Corporation

Authored by Program
Posted: Wed, 05/01/2024 - 10:09am

Program has announced its certification as a B Corporation (B Corp), joining a growing movement of over 2,000 UK companies that are reinventing business for the benefit of all people and our shared planet.

An award-winning brand and marketing agency based in Bristol and Exeter, Program works with positive impact organisations and innovators intent on doing good in the world.

Caroline Orr, Marketing Director at Program, said: “I”m so proud of the team for this achievement. It is testament to the way that Program does business, the clients we work with and how much we care...

Debunking Common Misconceptions about ITIL Certification

Authored by BHTNews.com
Posted: Wed, 05/01/2024 - 8:43am

In the digital landscape that is constantly changing, IT Service Management (ITSM) stands as a cornerstone for ensuring the smooth delivery of IT services to companies and their clients. At the core of this orchestration lies an Information Technology Infrastructure Library (ITIL)-which is widely accepted across the globe as offering best practice guidance on aligning IT service with dynamic business needs. Among IT professionals, having a simplilearn ITIL certification has in recent times become a cherished achievement promising enhanced skills and career growth. However, amidst...

New team members at The Family Law Company

Trio of new starters for Exeter family law firm

Authored by Sue Cade
Posted: Wed, 05/01/2024 - 8:32am

The Family Law Company has welcomed three additional team members to its Exeter offices.

Solicitor Thomas Glover will be lending his expertise to our Children Team, and divorce and unmarried couples cases alongside team leader, Gemma Sparks. Thomas studied Law at Liverpool University, moving back to Devon during Covid to work locally. He started in criminal law and finished his training contract with another firm where he spent a year in the family department where he discovered a genuine interest in being able to make a difference to people’s lives. Thomas is unusual in that he...

What is company rescue?

Authored by Val Watson
Posted: Tue, 04/30/2024 - 1:05pm

The reality of running a company is that at some point in time, it will likely face problems that require some form of urgent action. How you deal with these kinds of situations, and what kind of strategy you design and implement, will have a massive impact on your company’s ability to weather the storm.

Here, we take a closer look at company rescue, including the services you’ll need to hire and the different kinds of available legal arrangements, to help you take your business through this difficult period.

Company rescue defined

Company rescue refers to a diverse...

What is de-banking and how can you avoid it?

Authored by Simon Wells
Posted: Tue, 04/30/2024 - 9:04am

Instances of de-banking have surged in recent times as financial institutions strive to ensure their customers meet the criteria they lay down. However, with the Financial Ombudsman Service (FOS) upholding an increasing number of complaints about account closures, the practice has been placed under much greater scrutiny.

In simple terms, someone can be de-banked if they are perceived as a risk to the organisation. However, de-banking is significantly more complex than this.

Read on as we take a closer look at de-banking in the United Kingdom and the reasons it may happen...

Devon business leaders stepping up to make the case for investment into the South West and have their say on region’s future

Authored by Program
Posted: Tue, 04/30/2024 - 8:34am

Business event on 12 June will focus on getting Westminster working for the South West, in the first of four Regional Roadshows.

The Great South West Pan-Regional Partnership is launching a series of Regional Roadshows, to give local business leaders the opportunity to advance their interests on the national stage.

The first event in the series, in collaboration with the Devon & Plymouth Chamber of Commerce, will take place at the Redcliffe Hotel, Paignton, on 12 June.

The Regional Roadshows will bring together senior business leaders, investors, and local...

Eight Tips for Inspiring your Teams to Achieve Success

Authored by Liv Butler
Posted: Mon, 04/29/2024 - 10:27pm

Leading a team to success isn’t just about setting goals and monitoring progress; it's about motivating and inspiring people to give their best. Great leaders understand that inspiration is the fuel that drives productivity and innovation. Here are eight tips to help you inspire your teams to achieve success.

  1. Set Clear Goals and Expectations

Clarity is key to motivation. Make sure that your team has a clear understanding of goals and expectations. Break down the objectives into smaller, more achievable tasks, and communicate them effectively. When everyone...

6 Data-Driven Insights for Effective Lead Generation

Authored by Val Watson
Posted: Mon, 04/29/2024 - 5:02pm

In the contemporary digital landscape, harnessing data is not just an option but a necessity for businesses looking to optimise their lead generation strategies. With a focus on data-driven approaches, organisations can significantly enhance the efficiency and effectiveness of their marketing efforts. Here are six key insights that can help your company transform its lead generation processes.

1. Understand Your Audience Deeply

The foundation of effective lead generation is a profound understanding of your audience. Data analytics tools can provide invaluable insights into who...

Why WordPress Is the Best Choice for Web Design and How to Make Your WordPress Site More Secure

Authored by Val Watson
Posted: Sun, 04/28/2024 - 11:05pm

WordPress is the most blogging software on the market. It has been around since 2003. It powers over one-third of the world's websites, from smaller blogs to complex websites of big companies such as the New York Post, Sony, Time Inc. etc.

Maybe you have been wondering if you really should use WordPress to power your website or why you should switch from another platform to WordPress. Well, this article gives you great reasons to consider using WordPress for your site.

Why WordPress is the best choice for web design

Here are the reasons why WordPress is the best choice...

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