How to create and maintain a cooking page

Liv Butler
Authored by Liv Butler
Posted Thursday, May 2, 2024 - 9:34am

Nowadays, useful content with practical fly hacks and step-by-step instructions is gaining popularity. Viewers especially like cooking videos with interesting recipes for various dishes to music hits or with humorous explanations of chefs. Many of them are edited with the help of YouTube video editor VJump. Authors of such blogs can be professional pastry chefs, restaurant owners and enthusiastic amateurs with an original idea and quality equipment.

Where to start?

It's best to start with a picture in your head. Make a list of recipes you want to share. Also, a list of channels that inspire you would not be out of place. Then you can get to work on your content plan and planning your video recordings.

It's worth watching instructional videos on filming, reading articles and trying to make 5–10 videos yourself. Shoot at your own discretion, as you can, with the equipment you have, use TikTok editing app — just in the conditions you have. Next, get feedback. Repeat all the steps again and continue to edit TikTok video. This strategy will grow your cooking blog quickly.

Food should look delicious. It's great when viewers drool after watching it.

But how to achieve this? You need the right ones:

  • Light.

  • Angles.

  • The products themselves.

  • Technique and lenses.

  • Each item is a separate big topic.

Of course, today you can shoot recipes on your phone. Nowadays, phones have excellent cameras. You can also edit on your phone. For professional editing, many recommend using TikTok video editor VJump. You may also need to record the voice-over. It can be done on a special loop microphone that is connected to a smartphone. 

Recommendations of experts

Use mass following and mass liking — this will help you quickly gain a base of subscribers, as well as get activity to go to the Recommendations.

  • Add calls to action in the description of the video, be interested in the audience's opinion, and be sure to respond to every comment left.

  • Include relevant hashtags. 

  • Use popular sounds. Never shoot videos to third-party music — your video could get blocked.

  • Learn and adopt the best TikTok editing app and social network trends that will help make your content more relevant. This is especially true for popular Challenges.

  • Order advertising from bloggers with similar target audiences. TikTokers can publicize your channel with a mention, a duet, a reaction, or a link in the header of their profile.

  • Hold live broadcasts on topics of interest to your audience (this option is available for accounts with more than 1,000 subscribers). Live broadcasts in addition — this is another way to monetize by receiving donations from grateful viewers.

A big role in the promotion of the cooking channel plays a regularity of publications. It is necessary to upload new content on a regular basis without long breaks, so that users do not forget about you.

Main image by freepik.

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