How to boost your business during the busy holiday season
The type of industry you work in will determine how you feel about the busy holiday season. For some, the Christmas period is one of their busiest periods and the chance to make up for any quieter periods throughout the year. For others, Christmas can be one of those nail-biting times when you’re just hoping you meet your overheads.
However, it doesn’t matter what the nature of your business is, as there’s many cost-effective ways you can boost your business sales during the holiday season. Below we offer three ways you can make the most of the Christmas period and ensure your annual takings are always where they should be.
Christmas offers
One of the most obvious ways to draw customers in over Christmas is to release new promotions or offers for your customers. Christmas isn’t just a time when businesses are trying to keep an eye on their finances, customers are too. And when they see a bargain over Christmas, they’re going to take it. This does depend on the nature of your business and whether you’re a product or service based company, but this doesn’t mean you don’t have to offer your loyal customers some well-deserved seasonal rewards.
0800 numbers
A 0800 number from planet-numbers.co.uk could be just the thing to keep your business ticking over across the seasonal months. 0800 numbers are perfect for things like customer service lines because they are free for your customers to call. Many businesses also diversify their services and products over Christmas to take advantage of those helpless shoppers looking for customer service advice. A customer is increasingly likely to use your number if it’s free to call. For this reason, the 0800 number can be beneficial to your business, not just over Christmas, but across the whole year too.
Longer opening hours
Opening your business up to your customers for longer is perhaps one of the most obvious ways of boosting your business over the Christmas months. Christmas is a busy period for anyone and in among all the work, shopping, and the winter blues, sometimes errands you need to run or items you need to buy slip your mind. But if your business is open for business when the shoppers need your products and services the most, then you’re more likely to have a successful season when it comes to your finances.
Hopefully the above mentioned ideas have provided you with a little food for thought when it comes to boosting the sales of your business over the Christmas period. Whether it’s taking advantage of shopper desperation and opening up your business for longer, opting to purchase an 0800 number, or coercing your customers with amazing promotions and deals, it’s important to sit back and enjoy the Christmas period for what it is – a perfect time to sit back, relax, and eat as much turkey as you can consume.
