Devon marketing agency expands with new addition

Kirsten Parrick, from Exeter, has swapped in-house employment to join a successful Exmouth-based marketing agency as an Account Director, and the new partnership is on the road to success having already secured two new client contracts in the last week!

The marketing agency, ‘Straight Marketing’, was established in 2010 by Chartered Marketer, Alison Jobson and provides a straightforward and plain speaking approach to ambitious businesses that want to attract new customers, raise brand awareness and increase sales.

Prior to joining Straight Marketing, Kirsten spent two years building and expanding two renewable energy businesses, taking them from start-ups to successful leading brands in the South West. Before that she was Sales and Marketing Manager for a health spa in New Zealand.

Alison Jobson, Director of Straight Marketing, explains: “The concept behind Straight Marketing is simple - we deliver a straightforward and plain speaking marketing approach.  We don’t baffle our clients with marketing speak and we won’t waste their time and money pursuing ineffective marketing campaigns. We provide frank advice and guidance and our support always adds value.

We know there is a demand for this type of agency and the addition of Kirsten will allow us to extend our service to many more clients.”

On account of Alison and Kirsten’s backgrounds and previous experience, Straight Marketing will focus on delivering its services to five industry sectors, namely Health and Beauty, Not for Profit, Professional Services, Renewable Energy and Retail.

“Our combined experience of these sectors, both client side and agency side, means that we can add the most value to clients in these industries.”

Straight Marketing has a new website to reflect its sector focus and has ambitious growth plans for the next three years.

Kirsten adds: “Exeter has a thriving business community with many successful SME’s all trying to find new and innovative ways to stay ahead in the marketplace. It is extremely exciting to join a forward thinking agency, which offers a direct marketing approach to help clients achieve this.

"Joining Straight Marketing means I can share my knowledge and experience in the health and beauty and renewable energy sectors, helping businesses develop and exceed their goals.”

For more information, please visit www.straightmarketing.co.uk.