South West web design agency wins an international Netty award for Innovative Sustainable Design
morphsites, a leading web development and design agency, based in the South West of England, is delighted to announce the receipt of the prestigious Netty award for their outstanding sustainable design in collaboration with e-car lease, a pioneer in electric vehicle (EV) leasing. This recognition underscores morphsites' commitment to innovation, user experience, and sustainability.
Revolutionising the EV Leasing Landscape
e-car lease, a front-runner in promoting EV adoption, has set a benchmark for user experience in the EV leasing industry. The collaboration with morphsites resulted in an innovative and industry-leading website design that not only provides essential information about electric vehicles but also offers user-friendly tools to guide customers through the complex world of EVs to ensure they make the right choice.
Key Achievements:
Strategic Brand Transformation: morphsites' design for e-car lease embraced a contemporary aesthetic with a sustainability focus, distinguishing their website within the industry.
Customer-Centric Approach: The website's user-friendly tools, including the Electric Vehicle Guide and Electric Vehicle Certificate, demonstrate e-car lease's dedication to customer education.
Striking Growth: Since the 2021 website update, e-car lease has experienced significant growth, with improved Google rankings and increased website traffic.
Client Testimonial:
"Moving our car leasing business from combustion to pure electric vehicle sales meant that we needed to work with a company who had the acumen, intelligence, and capabilities in all aspects of digital services. The morphsites team completely understood, and supported, our aim to become the UK’s leading electric car lease company." - Mike King, Director, e-car lease.
Pete Fairburn, Commercial Director at morphsites, stated: “We have been thrilled to work with e-car lease in building an industry leading EV purchasing experience. EVs are a completely new product and represent a compliance minefield if not correctly explained to end users. Education has been key. We’ve been able to apply our decades of experience in vehicle leasing and integration of new real-world EV data into an informative, understandable User Experience that provides both e-car lease and their customers with the assurance they have made the right choice. Having our work recognised by this award, particularly in a sustainable design category, has been the icing on the cake and a testament to the hardworking and talented team at morphsites.”
Recognition and Awards:
e-car lease won the 2023 UK’s Leading EV Leasing Broker at the Broker News Awards.
Innovative Solutions:
Electric Vehicle Guide: This easy-to-use guide simplifies complex information about EVs, including real-world range, charging, and maintenance, to instill confidence in prospective EV adopters.
Electric Vehicle Certificate (EVC): The EVC certification provides a comprehensive view of EVs, covering range, weather impact, charging times, efficiency, battery details, and model-specific costs.
morphsites' Creative Approach:
The collaboration between morphsites and e-car lease embodies a creative approach that seamlessly blends innovation and practicality to promote the adoption of electric vehicles (EVs). morphsites' unique design, educational tools, and innovative solutions have played a pivotal role in e-car lease's transformation into an award-winning leader in the UK's electric car leasing industry.
About morphsites:
morphsites is a leading web development and design agency that specialises in creating innovative and user-centric digital solutions. With a focus on sustainability and cutting-edge design, morphsites collaborates with clients to transform their online presence and achieve digital excellence. Visit https://morphsites.com/ for more information.
