Shake Up your Wake Up for Farmhouse Breakfast Week
Farmhouse Breakfast Week is an annual celebration championing the importance of breakfast, which aims to get the nation to Shake Up Their Wake Up! 47% of people regularly skip breakfast during the week, so the aim is to encourage people to enjoy a healthy breakfast more regularly.
Managed by HGCA, the campaign started in 2000 and takes place every January. It is more successful each year with over 1,000 events and promotions taking place in 2012.
Farmhouse Breakfast Week is run on behalf of arable farmers who grow crops such as wheat, barley, oats and oilseed rape. The purpose of the campaign is to raise awareness of the benefits of eating a healthy breakfast and demonstrate the wealth of wonderful breakfast produce available around the country.
All stages of the food chain, from farmers to food producers and retailers to consumers are encouraged to get involved and hold events to promote the importance of starting the day with breakfast. Activities include tasting sessions, breakfast competitions, cookery demonstrations, special breakfast menus and school breakfast clubs to name just a few.
Get Involved With Farmhouse Breakfast Week
There is a range of free resources to help you, including booklets featuring some tasty breakfast recipes, posters, stickers and table talkers.
Take Part In #BreakfastWatch
Share your breakfast with the nation during Farmhouse Breakfast Week by taking part in #BreakfastWatch, which aims to be the biggest online celebration of breakfast ever! Simply upload photos of your breakfast with the tag #BreakfastWatch via Twitter, Facebook, Instagram or Pinterest and the organisers of Shake Up your Wake Up will share these with breakfast lovers across the country. Check out images already submitted in the #BreakfastWatch gallery.
Breakfast Inspiration
For breakfast inspiration, have a look through some tasty breakfast recipes here, which range from full cooked breakfasts to quick and easy breakfasts that can be eaten on-the-go or taken to work.
Why Eat Breakfast?
Breakfast eaters tend to be slimmer than breakfast skippers. Eating breakfast can aid concentration and mental performance at work and at school. It provides you with the nutrients and energy needed for an active lifestyle. Research shows that breakfast eaters are less depressed and have lower levels of stress than breakfast skippers.
