Exeter to Boast one of the Best Baby Feeding Spots in the UK

In order to support parents, baby feeding brand Fraupow have joined forces with The Guildhall Shopping Centre to create an oasis of calm in the heart of Exeter where parents and babies will always be warmly welcomed for some time out.

One of the primary concerns of new parents is feeding their babies, and how they will manage to make that work whilst out and about enjoying life. Fraupow, who make a range of breastfeeding accessories including an award winning hands free pump, understand that it can be daunting to find a way of meeting your baby's needs whilst also maintaining your own life outside the house. That’s why they are launching a series of partnerships with high profile locations to create Fraupow Feeding Spots across the UK.

The partnership with The Guildhall, Exeter, will launch on the 20th October with a fun event open to all parents, carers and babies. Families can come to the Guildhall’s indoor garden to enjoy a free Sing And Sign session, chat with a feeding supporter, and make use of the luxurious Fraupow feeding spot on The Guildhall’s second floor.

Fraupow have added to The Guildhall’s award winning baby feeding rooms with complementary breast pads, comfy feeding pillows, free to use bottle warmers and more. Together, the Guildhall and Fraupow aim to make it the most welcoming and comfortable destination for parents in the Cathedral City now and long into the future.

Sunita Boyes, Founder and Managing Director of Fraupow said:  ‘Fraupow is all about women supporting women. We offer a number of virtual support services, and we wanted to turn this into something tangible to help parents in the real world. The Gulildhall Shopping Centre have already created an amazing space for families with their feeding rooms and indoor garden, and we’re delighted to partner with them to make it even better. We hope that families visiting Exeter will enjoy one of the best baby feeding areas of any shopping centre in the UK!’

Nikki Fairclough, Marketing and Customer Experience Manager at the Guildhall Shopping Centre said:  ‘When we created the baby nursing and feeding area out of a vacant ex-mobile phone unit, we knew it would be a useful space but it has proven to be essential and important to our community. From mothers and fathers, to grandparents and carers, anyone with a baby in need of feeding is welcome. Fraupow is all about supporting parents and especially mothers in their feeding journey and having them join us in supporting this space is an absolute dream. They will be providing some very special items to the unit to make it even better for our community and taking it to the next level.’

The launch event will be hosted by Fraupow 1-3pm on the 20th October 2022 at The Guildhall Shopping Centre indoor garden. All parents, carers, babies and toddlers are welcome to come along for a free Sing and Sign session, enjoy some food and drink and see the newly updated Guildhall baby areas.