Why taste blind? Our approach to tasting spirits

Blind tasting spirits isn’t just an exciting challenge of identifying distinctive characteristics—it’s also a way to strip away preconceptions, flashy packaging, and marketing hype. What’s left is the pure essence of the spirit itself—whether it’s delightfully memorable or, well, not quite to your taste!

Blind tasting has long been a trusted method for judges at awards ceremonies to avoid bias and focus solely on aroma and flavour. It’s also a popular activity among wine enthusiasts, offering individuals and groups the chance to explore, enjoy, and test their knowledge of the diverse wines available.

At Azu Spirits, we bring this concept to the world of premium spirits. Our at-home tasting collections and blind tasting events are designed for spirits enthusiasts, providing fascinating insights into the history and production of carefully selected craft gins and premium single malt whiskies.

Discover Why You Like What You Like

Each tasting set includes information cards detailing the spirits' distinctive characteristics, general flavor profiles, and production techniques. These insights help uncover the roots of flavor, giving you a deeper understanding of why certain spirits resonate with your palate.

By keeping the reveal cards hidden inside a wax-sealed envelope, our collections encourage you to taste the six spirits side-by-side, exploring their individual characteristics before unveiling their identities.

Our Collections

Six Classic Styles of Scotch Whisky

A perfect introduction to single malt whisky, this selection has been carefully curated to showcase the diversity of this fascinating spirits. Featuring Auchentoshan American Oak, Talisker 10, Ledaig 18, Glenkinchie 12, Glen Moray Peated, Oban 14

Six Luxury Single Malts

An exclusive opportunity to sample six exquisite single malts valued at over £1,000 collectively. Click below to explore the current collection.

Regions of Scotland

Discover six diverse single malts from across Scotland, exploring how regional characteristics shape Scotch whisky in a blind tasting experience. Featuring Kilchoman Machir Bay, Bladnoch Vinaya, Dalmore 12, Glenfiddich 15 Solera Cask, Ledaig 10, Glen Scotia 15

Whisky and the Barrel

With maturation accounting for around 80% of a Scotch whisky’s final flavor, this collection explores how factors like maturation length, cask type, and previous contents influence taste. Featuring Glendronach 15 Revival, Bowmore 15 Darkest, Lagavulin 8, Glengoyne 18, Arran Quarter Cask, Glenmorangie Lasanta 12

Devon Craft Gins

Discover the amazing craft spirits on your doorstep with this regional craft spirits box, showcasing six premium gins from Devon distilleries. Featuring Copper Frog Gin, Dartmouth Gin, Exeter Dry Gin, Papillon Original Gin, Thunderflower Gin, Brixham Gin Tattered Sails

Craft Gins of the Cotswolds

Explore six aromatic craft gins inspired by the English countryside. Featuring Capreolus Distillery Garden Swift Gin, Spirit of Ilmington Dry Gin, Oxford Botanical Garden Physic Gin, Bath Botanical No1 Gin, Hussingtree Bumbleberry Gin, Sibling French 75 Gin

London Gins

A collection of six premium gins from across London. Featuring Sacred Old Tom Gin, Portobello Road Gin, Little Bird Dry Gin, Half Hitch Gin, Doghouse Renegade Gin, Whitley Neill Blood Orange (or Jensen’s Bermondsey Gin)

Yorkshire Craft Gins

Six distinctive gins from Yorkshire’s finest distilleries. Featuring Hooting Owl Signature Dry Gin, Divine Navy Strength Gin, Northern Fox Coffee Gin, Whittaker’s Original Dry Gin, Slingsby Old Tom Gin, Cooper King Herb Gin

Great British Gins

Explore six premium UK gins that reflect popular styles since the 18th century, presented as a unique blind tasting experience. Featuring Plymouth Navy Strength, Star of Bombay, Tanqueray 10, Bathtub Old Tom, Whitley Neill Blood Orange, Hendrick’s Gin