In the latest in a nutshell video, local business expert Jay Milling from The Daily (UK) explains what you need to do to grow your business from local to regional.
Jay gives great on advice on what you need to do before starting the process “Sympathetic - Appreciate that you will be perceived as not understanding what makes the new area special. Emphasise your own USP but don't fall into the trap of assuming that customers will love your product just because they did in your original area.
Trust - You need to have people in the area that you trust and who will look after...
