Exeter-based data and software provider Software Solved promotes Martin Lovell to Product and Commercial Director 

Software Solved is delighted to announce that it has promoted Martin Lovell to Product and Commercial Director as the company looks forward to another successful year. 

The role will see Martin overseeing product development, identifying new market opportunities and bringing a deeper insight in sector shifts to enable the business to adapt to constantly evolving markets. 

Martin, who joined Software Solved as Product Manager in March 2020 has a breadth of enterprise-wide experience in both New Zealand and the United States. With this in mind, bringing Martin’s skills and expertise to the board is a strategic step in ensuring the growth of Software Solved.  

Lindsay Lucas, Managing Director, said: “I’m looking forward to working with Martin on accelerating the growth of Software Solved. His promotion to this newly created, board position of Product and Commercial Director is great news for both Software Solved as a business and for the team in general.  

“Martin has proven himself to be a valuable asset to Software Solved time and time again, helping to bring some of our most innovative solutions, such as SurveyorTech to the market. Martin brings value through ensuring we are able to take advantage of market opportunities while day-to-day business continues to operate successfully and we are very much looking forward to an exciting year ahead,” concluded Lucas. 

Martin Lovell, Product and Commercial Director, said: “I have always been passionate about delivering powerful 'business changing' offerings to customer groups and the positive impacts that can have on growth, customers and society. I am delighted to have been given the opportunity which will allow me to drive Software Solved’s growth whilst also accelerating our market development and product innovation strategy,” concluded Lovell.