Bird & Blend Tea Co. opens first store in Exeter

Independent tea company Bird & Blend Tea Co. arrives in Exeter with a tea-licious bang. The fourteenth retail store in its portfolio, the Exeter store is the fifth retail outlet opening in the last 18 months, following its launch on to the high street in 2013.

Creating at least six new jobs, those that are customer facing will be an integral part of the imaginative and magical customer journey offered in store.  Bird & Blend Tea Co. create a fun, interactive in-store experience, mixing tea-based drinks including flavours as inventive as Birthday Cake and Blue Raspberry to Chocolate Digestives, alongside firm favourites Builders Breakfast Brew, Earl Grey Crème and many more.  The new Store Manager and Trainee Manager head up the team, supported by 4 tea mixologist roles.

Retail stores are the heart of Bird & Blend Tea Co., alongside its successful ecommerce business, and in addition to mixing tea, the Exeter team will also host live Matcha tea demos, a tea matching service, showcase new and innovative flavour combinations, run mixology masterclasses, events and so much more.  The Exeter team will be passionate about spreading happiness one cup of tea at a time…the new roles really are TEA-riffic.

Bird & Blend Tea Co. was Founded by Krisi Smith and Mike Turner, who met at university. Beginning their story packing tea in their bedroom and attending markets, building Bird & Blend Tea Co. from scratch.  Now with a wonderfully diverse team, multiple retail stores & a thriving international online store, the brand is leading the way in tea innovation in the UK; creating a range of over 100 exciting tea flavours by blending ingredients including herbs, flowers, fruits, caramel, chocolate... & even cake sprinkles.

Mike Turner, Co-Founder & Managing Director of Bird & Blend Tea Co. said, “Customer experience is at the heart of everything we do.  Alongside the fast growth of the digital side of our business, we’re proudly continuing to invest in local high streets too. We see our stores as not just retail spaces, but as community hubs where customers can come to make connections with one another and our team, and enjoy interacting with our teas. For us, there will always be a place for magical in-person experiences.”

Opening on 30th September 2021, the store 45m squared, will showcase its range of teas, and the largest Matcha tea range that can be found in the UK, via its bespoke Tea Wall display, alongside the wide range of tea tools and utensils and its takeaway tea bar. The store will even run its own award-winning Mixology Workshops, where guests can learn all about tea and even blend their own to take home! 

The first 50 customers on opening day will receive one of their exclusive Exeter Tote bags and lots of free tea.

You can find the Bird & Blend Exeter store at 46 High St, Exeter, EX4 3DJ.